What are some of the cornerstones of financial planning? The first is the plan. Although this might sound overly simple, it is surprising how many overlook its necessity and handle financial management by the head office of the pants method. In order to get a successful plan, there's got to be a clearly defined objective. The objective represents the vision of the place where the organization would like to be in a given period of time. It is said that is represents a vision instead of a goal. To say, the aim is to make a profit is too simple.